Now the Fun Begins

BPI Inc. has advanced to Round 3 in the Social Madness contest being run by the Business Journal.

We are honored that so many of you have taken the time to vote as well as have engaged with us on Twitter, Facebook, LinkedIn, and Google+

Thank you for the support and please remember to keep voting.  You can vote once a day, everyday!

Voting takes place at this website: http://www.bizjournals.com/milwaukee/socialmadness

And Then Round 2

BPI Inc. has advanced to Round 2 of the Business Journals #socialmadness 2013 contest.  The business only competition is used to help spotlight best social media practices and success stories in the business community.  This is the second year that we have entered the competition.  Last year we did not make it out of the first round.

From the FAQ on the website:

The method for doing so is this fun corporate challenge, which taps into the business community’s love of competition as well as its thirst for learning. Ultimately, by covering companies and their successful social-media techniques, Social Madness is about helping our readers be more successful in the marketplace.

In the first two weeks we have witnessed a great response both internally and externally to our social media efforts.  It has been very exciting thus far.

The Business Journal created their own algorithm that gauges votes on their website (shameless plug to vote for BPI Inc) as well as social engagement on LinkedIn, Facebook, Twitter, and Google+.  The key piece is that Facebook company page likes, Twitter followers, LinkedIn connections, and Google followers will not count in the algorithm.  But as we all know the page like/followers/connection help update show in your main feed or stream.  Social engagement is defined as likes, comments, and shares of a company’s posts by their followers.

Round 2 starts today.  It is now a head to head bracket challenge.  Winner advances.

Thanks for your continued support and your votes.

Social Madness

BPI Inc. has been approved to participate in the Social Madness challenge in Milwaukee.  This year, categories have been determined by size of collective social following at the start of the competition.  Based on the size of our social media audience we will be competing against other local companies in the SMALL category bracket.

The competition starts today.

All we ask from you, our loyal readers, is to continue to do what you have already been doing for years.  And that is

• Follow us on Twitter
• Like us on Facebook
• +1 us on Google+
• Follow us on LinkedIn

It’s all about engagement!  We will be scored on how well we engage with you, our social media audience, on LinkedIn, Facebook, Twitter and Google+ during the challenge.  Social engagement is defined as likes, comments, and shares of a company’s posts by their followers.

We will also be scored by the number of votes we receive. All we ask is that you vote for BPI Inc. on socialmadness.com and to go back to vote again for us every day!